AudioEye

Role: Sr. Manager of Brand & Design

(formerly Sr. Brand Manager, Sr. Design Strategist)

 

Overview: AudioEye is an industry-leading digital accessibility B2B SaaS product. During my time as the Sr. Brand Manager, I oversaw the rebrand of the company, established the design system, redesigned the entire marketing website, launched successful email marketing campaigns that drove an increase in JavaScript installs, and supported the development of a comprehensive sales enablement program.

Logo Refresh

Role: Art Direction

Reduced the number of colors from nine to two colors, modernize the typeface, and simplify the symbol.

Original AudioEye Logo
New AudioEye Logo

Design System

Role: Art Direction, Lead Designer

Redefined color palette, responsive typography styles, button styles, and input fields for the website.

It was a priority to identify color options for text, backgrounds, and UI elements that had contrast ratio that passed WCAG 2.1 AAA.

Note: This is outdated. I have plans to update this section with a more holistic representation in Q1 2023.

Color platte for AudioEye showings a wide range of colors for Gray, Purple, Green, Blue, Y
Typography.png
Interaction _ Button.png
Interaction _ Link.png
Input-Fields.png

Web Design

Role: Art Direction, Lead Designer

I was the primary contributor to the design of the marketing website. I collaborated with the CEO, CMO, and Sr. Software Engineer to ensure that we were driving lead-gen through our free trial model and improved the content architecture and navigation through a mega menu.

I was responsible for the UX and UI of all landing pages, the lead visual designer for all illustrations, and helped integrate all content changes into the CMS. All illustrations are all custom-made in Figma and content implementation are in a headless CMS called Prismic.

Note: This is outdated. I have plans to update this section with a more holistic representation in Q1 2023.

Role: Art Direction, Lead Designer

I was the primary contributor to the design of the marketing website. I collaborated with the CEO, CMO, and Sr. Software Engineer to ensure that we were driving lead-gen through our free trial model and improved the content architecture and navigation through a mega menu.

I was responsible for the UX and UI of all landing pages, the lead visual designer for all illustrations, and helped integrate all content changes into the CMS. All illustrations are all custom-made in Figma and content implementation are in a headless CMS called Prismic.

Note: This is outdated. I have plans to update this section with a more holistic representation in Q1 2023.

mega menu.png

Video Production

Role: Director, Graphic Designer, Script Writer

While collaborating with my favorite video producer, Grant Lemons, I created a multiple brand videos and video ads. I owned scriptwriting, storyboarding, creation of all illustrations, directing during the shoots, and supported during post-production.

All videos have hand-written closed captions and audio description versions as well.

On occasion, we'll produce a little social post just for fun.